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content marketing & seo · brawley, ca

the readers you actually want — arriving from search, months before they talk to sales

Zephyr Lane writes keyword-researched articles, audits the pages you already have, and runs a monthly editorial calendar built to compound. For B2B software teams who'd rather earn their traffic than rent it.

Written for B2B SaaS teams — from first-touch explainers to bottom-of-funnel comparison pages.
Isometric illustration of editorial pages rising into a search-ranking chart
01 / services

what we actually ship

No vague "content strategy." Three deliverables with names, timelines and prices — plus the connective tissue that makes them rank.

the flagship

keyword-researched articles

Each piece starts with a SERP-driven brief, gets written to match search intent, and ships edited at 1,800+ words with internal links already mapped. You approve the brief before a word is written.

Isometric render of an article being assembled from research briefs
from $385 / article
one-time

the page teardown

An on-page SEO audit of your top 25 URLs — titles, headings, intent gaps, cannibalisation, the lot — with a prioritised fix list.

$1,150
monthly retainer

the editorial calendar

A rolling twelve-week plan of topics, refreshed every month against what's actually moving in your niche. Four articles, a refresh of an existing page, and a monthly SERP read-out.

4 articles 1 refresh reporting
$2,600 / mo
add-on

topic clusters

A pillar page and its supporting spokes, structured to own a whole query set.

from $2,150
add-on

internal-linking map

A visual map that turns your existing library into a network search engines can read.

$640
not sure yet?

a scoping call

Thirty minutes on your funnel and your search gaps — no charge, no deck.

book the call →
02 / who we write for

the shape of the work

We keep a narrow lane on purpose. Here's what that discipline buys you.

B2B SaaS the only vertical

Every article we've written is for software teams. We already speak your buyer's language.

1,800+ words, edited

Researched, structured and edited — not a first draft dressed up as finished.

10 days brief to first draft

A predictable cadence you can plan a quarter around, not a black box.

monthly calendar refresh

The plan bends to what's moving in the SERPs, not what looked good in January.

03 / our approach
we don't chase traffic for its own sake. a page earns its place when the person who lands on it was already looking for what you sell.

— how every brief at zephyr lane begins

04 / start here

three ways to begin

Come by the office on I Street, catch us during the week, or send the brief over and we'll take it from there.

office hours

catch us mid-week

  • mon–fri9:30a – 4:30p
  • sat–sunclosed
call (442) 866-2488 →
bank transfercard via invoice
send the brief

start a project

Tell us your product, your buyer and the queries you want to own. We'll reply with a scope and a start date — usually the same week.

email the team